Phew, that was a lot of information. But it's important to understand the fundamentals of business projections and metrics. Knowing how they work can help you make better decisions for your business. The first metric we talked about was Gross Profit Margin (GPM). GPM is a ratio that shows the difference between the cost of goods sold and revenue, or gross margin versus net income.Return on Assets (ROA, Earnings per Share (EPS), gross margin versus
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